ABOUT US:
Our Services

We make Your Brand a Cultural Moment, driving excitement + results.

Get a free consultation about all of the ways you can grow your business.

Paid Media (Digital & Traditional)

Custom built media campaigns from social, display, OTT/CTV, programmatic, radio, broadcast, Google SEM, & beyond

Web Design & Development

Get your site to match your exact aesthetic with customized design, HTML, CSS, Java, Shopify & CRM integration and more.

Creative Design & Production

Whether it is static or video, social or commercial, we are built with a strong team ready to make your vision a reality

Marketing Communications

Whetheryou want to build a social content calendar, get connected with influerces, or rlelease a public statement, we will ensure a team is ready to make your voice be heard.

Meet Our Team

Meet the Culturality Leadership Team

We oversee partnerships in-house and strategically depending on the need of every client, with over 10+ years of experience to ensure campaigns are effective and dedicated to excellene.

Matthew Castillo

Owner/Founder - Head of Creative

BIO

Matthew founded Culturality Creative after 10+ years in project management, media buying, and strategy – after partnering with several agencies including MarketVision, iHeartMedia, DirectoHispanic, & more on national media projects.

He manages national-level account media buys across Tourism, Government, CPG, Healthcare (including Autism services), Entertainment and beyond – specializing in planning and executing large-scale, targeted campaigns across digital, broadcast, and programmatic channels, with a mission to ensure every campaign is impactful, resonant, and high-performing for any client KPI.

Matthew has led media strategy and buying for city, state, and national campaigns, including CPS Energy, CDC Foundation, VIA Metropolitan Transit, the City of San Antonio, Harris County, and Big Brothers Big Sisters. He consistently launches campaigns that deliver 2–6x above industry benchmarks while also maintaining pricing transparency to maximize value for every client.

His core belief is to cut the red tape on marketing – setting up campaigns the right way upfront so it will run effectively no matter how big or small. No price gouging, no cutting corners, just results.

Lauren Castillo

President - Project Management

BIO

Lauren Castillo is an industry expert in marketing and communications – with over 12 years of experience managing large-scale campaigns such as CDC Foundation, University Health Systems, AlEn USA, and more. 

Focused, organized, and passionate about helping businesses that make the world a better place, Lauren is an expert in bringing campaigns to light, managing teams of 10+ to deliver consistently successful results right on schedule.

With her Bachelors of Science in Communications +  experience in print, production, copywriting, marketing strategy and communications, Lauren is ready to take on any marketing project, pulling together a team of partners to ensure maximum success. 

Whether its to navigate complex timelines, spark bright ideas, or bring social media concepts to life, Lauren ensures Culturality Creative partnerships are a always a fantastic and successful experience.

Whether Small Business or Enterprise,
we Are Here to Help! Get Connected
with Us Today.

    Which Service Are You Interested In Learning More About?

    Branding and ContentMedia Buying and ManagementBranding, Content + Media (includes both above)Unlimited Branding, Content + Media (includes both above + PM + more content)Website Design and BuildCustom Content or Production